Graphic Design - Campaign

“Plastic Meal” is a humorous campaign using commercial posters to encourage people to protect the ocean. The central environmental theme surrounding the movement is marine protection. As a graphic designer, I am responsible for our community to address and inform about critical social issues. With 90% of the world’s trade currently occurring through ocean transport and other oceanic pollution caused by human activities, tourism has also caused growth in marine litter. Marine pollution poses an imminent threat not only to our humanity but also to the marine ecosystems. For the project, I created an organization called Marine MaMa. I created three variations of the photography in a foolish, ironic way: the icons, logo, and three poster designs with a tagline: “Enjoy your plastic meal.”